EXPERIENCED LEADERSHIP TEAM.
Since its founding, WestCorp Management Group has built a solid track record in successfully turning around apartment communities that weren’t productive in their investment returns. In the last three years, WestCorp has helped clients develop, stabilize, and sell more than half a million in multi-family assets, and in 2021-2022, WestCorp will lease-up more than 1,500 new units. It has had as many as 50,000 units under management. Additionally, since its inception, WestCorp has had more lease ups than any other entity in Las Vegas.
CHIEF EXECUTIVE OFFICER
Bob has served as CEO of WestCorp Management Group since its inception in 2007. In that time, WestCorp has developed a flexible, detail-oriented, and customer-focused approach to property management and consequently has grown to provide management and related property management services for more than 13,000 units. In addition to Nevada, the company provides services to properties in Florida, New Mexico, Washington, North Dakota, and Texas. Bob also leads the company’s developments in the Midwest and other planned projects throughout the west.
Prior to organizing WestCorp Management Group, Bob was president of Nevada West Development. At Nevada West, Bob led the day-to-day business activities of the conversion and sale of more than 4,000 condominium units between 2003 and 2007 for a total sales price of more than $600 million. Under his leadership, the firm became the largest condo converter in the state of Nevada, with the third-largest new home sales group in the entire Las Vegas metropolitan area. From 2001 to 2003, Bob was actively involved in a restructuring of RMI Management, a homeowner association management company, which led to an increase in its net value from $1 million to more than $5.7 million. Before joining Nevada West Development, Bob was Chief Financial Officer for Transcontinental Properties’ Las Vegas Operations, which was responsible for building the $4 billion Lake Las Vegas Resort Community 17 miles southeast of downtown Las Vegas.
CHIEF FINANCIAL OFFICER
Scott leads the financial management of all WestCorp managed properties across the country. An accounting professional with more than 30 years of experience in the multi-family management field, he offers a full range of property management expertise that is designed to increase real property investment returns for property owners. Scott is a licensed CPA and understands realistic applications of technology to the multi-family industry. He has served as chairman of the Accounting Subcommittee of the advisory board for RealPage, Inc, a fully integrated system for the multifamily industry.
Chief Operating Officer
Margaret has been a force in the property management industry for more than three decades. She has real-world experience in practically every position in property management, which provides a worthwhile complement to her natural strategic acumen. A proven leader in multiple markets, Margaret manages all the firm’s properties in the West and has managed operations to deliver condo conversions totaling over $600 million revenue in the Las Vegas market. Margaret is a member of the Institute of Real Estate Management and attained her Certified Property Manager designation from them in 2010.
Serena is a national award-winning marketing executive, having received over five industry awards in the real estate housing industry. At WestCorp, Serena oversees the marketing management of WestCorp’s entire real estate-managed portfolio utilizing multiple technology platforms, advertising channels, internal full-service marketing team, providing branding/advertising, market research, management of external agencies, setting up strategic alliances/partnerships with service providers, and overseeing an annual multi-million marketing budget. She was also instrumental in achieving WestCorp’s National Apartment Association (NAA) award for “2021 Best Places to Work” and “2022 Best Places to Work” Recognition. Serena received a Master’s in Business Administration with an emphasis in Marketing from the University of Southern California (USC) and serves as one of the founding members on the MultiFamily Marketing CX Council board.
As Director of Business Development, Jed is responsible for growing WestCorp’s portfolio of properties under management.
For the past 10 years, Jed had opened new properties managing existing properties and working directly with investors and property owners. His work and experience not only translate into increased business, but also an overall increase in the property value for property owners.
Paula brings with her 20 years’ experience in the apartment industry—beginning at Glenborough Corp, to Benj. E. Sherman & Sons, Realty Management Inc, and most recently as part of WestCorp. Paula has hands-on experience as a property manager for communities ranging from 200 to 440 units. She has overseen the operations for six communities in the Phoenix area with WestCorp, and she currently supervises eight communities in the Las Vegas area. Paula has received numerous awards including Property of the Year in 2000 and Manager of the Year in 2002. She served on the Board of Directors for Silver State Apartment Association for four years and as its president in 2000. Paula has a real estate license, has earned her Certified Property Manager designation through IREM, and has been accredited as a residential manager.
Lisa has more than 25 years of industry experience with managing multiple assets including lease up properties. She has been very successful with a variety of assets within her portfolio due to her operations experience and extensive knowledge. Lisa’s strong leadership, management, and communication skills, along with a solid focus on training and mentoring property managers, consistently leads to substantial asset performance and increased profitability for the property owners.
Roxanne’s decades of experience in the multifamily industry began onsite and has continued to be an asset at the corporate level in understanding operations of large multifamily portfolios. With a strong understanding of property management and customer service, Roxanne excels when overseeing large apartment communities by building dynamic operational teams.
Coralynn has over two decades of experience in the property management industry, starting with Realty Management Inc. Throughout her tenure with WestCorp Management Group, Coralynn has worked onsite at several properties ranging from 250 to 1400 units. While onsite, she stays actively involved with community events, such as volunteering with Three Squares to provide meals to properties and others in the local area, as well as partnering with businesses and LVMPD for local neighborhood community events. Coralynn currently oversees new development and lease up communities worth over $450 million in the Las Vegas market. Her hands-on experience and leadership have made her a proven asset and success at WestCorp and within the property management community.
Karla brings more than 16 years’ experience in managing multi-million dollar rental developments. A consistent performer, Karla maintains or exceeds 95% physical occupancy and has a solid history of increasing property owner profitability. To aid her in driving those key results, Karla prides herself on being a superb leader and collaborative mentor who inspires and motivates peak performance and productivity levels in her team. In her spare time, Karla is a devoted dog mom to three rescue black lab mixes.